Rikki RIncon, Vice-President/Partner, Digital | Events . Over the course of his career, Rikki worked in many capacities such as production management, public relations, digital brand management, social media integration, sales and event execution for concert productions, From the early 1980’s Rikki worked marketing concepts/music programming with radio properties KNON 89.3FM, 100.3 KJMZ, K-104FM, KICK 99.1FM, KHYI-Y95 and after many years Rikki broke away from the music to focus on public and media relations. Talent and media works included but not limited to Selena, Oscar D’Leon, Brian McKnight, SWV, Havana NRG!, Grupo Niche, Tito Puente, Tito Puente Jr., Celia Cruz, Run DMC, Cypress Hill, Nia Long, Fat Joe, Notorious B.I.G., Chayanne, Luis Enrique, Stevie B., TKA and many more spanning several decades. Other notable work in the area of talent includes a major principal role in the Universal Pictures release “The Island” (circa 1980).Rikki's career has allowed him to become a specialist the art of media relations, digital strategies and managing the brands of his clients via the digital space. In 2000, Rikki launched a business called Artistik! Media which focused on moving from traditional forms of media relations, publicity to immersing himself in the new digital world that was forming. In 2006 Rikki changed his company brand name and launched Creative Juice Online, Digital Brand Management company. Creatiive Juice Online focuses on the growing evolution of digital communications for companies in areas of social media platform, integration, amplification of their message to his vast online network.
Rikki has been a contributing writer for Monster Nation Magazine, a global online magazine for Monster Products, Inc., Mercado Bilingue Magazine and Alegria Magazine (Los Angeles, Ca). Rikki has worked and donated much community service to organizations such as Entertainment Chair with both St. Jude’s Children’s Research Hospital Annual Gala in Dallas, Texas and Noche de Navidad/ Navidad En El Barrio, two major causes close to his heart that affect children both locally and worldwide.In 2017 Rikki was invited to join the wonderful journey as VP/Partner in Digital| Events for BellaGeneraiton Hair System and Board Member/Co-Founder of the Brighter Generation Foundation, 501c(3) helping homeless children and foster youth.